Browse and Compare 10 of the Best Jewellery Shops in Wiltshire
Wiltshire, a county famed for its ancient stone circles and rolling chalk downs, might not be the first place that comes to mind for a jewellery shopping spree. But look a little closer, and you’ll discover a hidden treasure trove of independent boutiques, skilled artisan workshops, and established jewellers offering everything from timeless classics to utterly unique, handcrafted pieces.
Whether you’re searching for a special engagement ring, a gift to mark a milestone, or simply a treat for yourself, supporting a local Wiltshire jeweller ensures you get expert service, outstanding quality, and a story to tell.
Here are 10 of the best jewellery shops in Wiltshire that are well worth a visit.
1. Goldsmiths Salisbury
Locations: Salisbury & Swindon A true institution in the South West, Goldsmiths in Salisbury is a family-run business with a stellar reputation spanning decades. Housed in a beautiful Tudor building, stepping inside feels special. They offer an exquisite range of luxury brands like Omega, Tag Heuer, and Breitling alongside their own stunning collections of diamond rings and fine jewellery. Their knowledge and customer service are second to none.
Perfect for: Luxury watch brands, expert diamond guidance, and a quintessential British jewellery experience.
2. Rushford & Son
Location: Marlborough Nestled on Marlborough’s elegant high street, Rushford & Son is a charming independent jeweller known for its beautiful selection and friendly, personal service. They specialise in fine jewellery, wedding rings, and premium watches from brands like Nomos and Raymond Weil. They also have a wonderful collection of contemporary and antique pieces, making it a fantastic spot to find something both classic and unique.
Perfect for: Wedding and engagement rings, luxury watches, and a personal shopping experience.
3. The London Jewelers
Location: Swindon Don’t let the name fool you—this is a proudly Swindon-based family business with over 40 years of history. The London Jewelers is a large, modern store with an absolutely breathtaking selection. They are authorised retailers for over 20 prestige watch brands, including Rolex, Tudor, and Longines, and their diamond jewellery collection is vast and impressively curated.
Perfect for: The ultimate choice in luxury watches and statement diamond jewellery.
4. Rebecca Goddard
Location: Bradford on Avon For those who adore unique, handcrafted art jewellery, Rebecca Goddard’s studio-gallery is a must-visit. Rebecca is an award-winning jeweller whose organic, textural pieces are inspired by the natural landscapes of Wiltshire and Cornwall. Working primarily in silver and gold, often with beautiful gems and pearls, each piece is a miniature wearable sculpture.
Perfect for: One-of-a-kind, artistic statement pieces that are true works of art.
5. The Treasure Chest
Location: Devizes A hidden gem in the heart of Devizes, The Treasure Chest is a traditional, family-friendly jeweller with a wonderfully diverse stock. From classic diamond solitaires and charm bracelets to more contemporary and coloured gemstone pieces, there’s something for every taste and budget. Their repair and engraving services are also highly recommended by locals.
Perfect for: A wide variety of styles, gift ideas, and trusted jewellery repairs.
6. Heavenly Jewellery
Location: Chippenham A vibrant and modern independent boutique, Heavenly Jewellery offers a refreshing alternative. They focus on accessible luxury and contemporary design, stocking pieces from exciting British and international designers you won’t find on the high street. Think bold geometric shapes, vibrant enamel work, and modern interpretations of classic styles.
Perfect for: Fashion-forward, contemporary designer jewellery and unique gifts.
7. Michael Rose Jewellers
Location: Trowbridge A well-respected name in Trowbridge, Michael Rose Jewellers prides itself on offering outstanding value and service. This is a proper, old-school jeweller where you can get expert advice on choosing the perfect engagement ring or have a beloved family heirloom repaired and restored. They have a great selection of pieces from brands like Thomas Sabo and Fope.
Perfect for: Trustworthy advice, value for money, and jewellery repairs.
8. Jonathan & David Jewellers
Location: Salisbury Another Salisbury gem, Jonathan & David is a small, independent shop with a big heart. They are brilliant craftsmen, offering a full range of design, repair, and remodelling services. If you have an old piece of gold or inherited jewels you’d like to transform into something new and wearable, this is the place to go. They also stock a lovely selection of new jewellery.
Perfect for: Bespoke design, remodelling old jewellery, and expert repairs.
9. Time & Tide
Location: Corsham This beautiful boutique on Corsham’s picturesque high street is a delight to explore. Time & Tide stocks a carefully curated edit of jewellery, watches, and gifts. Their jewellery selection leans towards elegant, timeless designs from smaller British designers, making it an excellent place to find a delicate necklace or a pair of elegant earrings that will be cherished for years to come.
Perfect for: Elegant, timeless pieces and beautiful gifts in a stunning setting.
10. The Stonehenge Gallery
Location: Amesbury Located right on the doorstep of the world’s most famous stone circle, The Stonehenge Gallery is far more than a souvenir shop. While they do have Neolithic-inspired jewellery, they are also a serious art gallery and jeweller, representing many talented British artist-makers. You can find incredible handcrafted pieces in silver, gold, and pewter, often with a distinct, modern-celtic flair.
Perfect for: Meaningful, locally-inspired souvenirs and handcrafted artistic jewellery.
Discover Your Wiltshire Treasure
From the luxurious halls of Goldsmiths to the artistic benches of independent makers, Wiltshire’s jewellery scene is rich, diverse, and full of character. So next time you’re thinking of adding a little sparkle to your life, skip the generic high street chains and explore the incredible talent right here on your doorstep.
Do you have a favourite local jeweller? Share your recommendations in the comments below!
Disclaimer: This list is based on independent research and reputation. Opening hours and stock can change, so we always recommend checking a jeweller’s website before making a special trip.
